Categories

Entries open on June 10th, 2025.

Please click the buttons below to view the category criteria and enter via our online entry form.

Before submitting your entry, please read the HOW TO ENTER page for our Items Checklist and Step-by-Step Guide, and download our free ENTRY GUIDE! You can find the full category criteria by clicking through to your category below or by downloading the free ENTRY GUIDE PDF.

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CX Champion 2025

CX Leader 2025

Best Customer Success Story

Customer Contact Centre of the Year

Best Customer Centric Culture

Most Engaging employee programme

CX Manager of the Year

CX Team of the Year - Large

CX Team of the Year

CX Rising Star of the Year

Best Use of AI

Best Online Experience & User Interface

CX Impact in Retail & in-store Experience

Best Innovation in CX

Digital Impact in CX

Best Use of Customer Feedabck & Insights to Improve CX

Best Use of Technology

Best Customer Loyalty & Reward Programme

CX Impact in Utilities

CX Impact in Financial Services

CX Impact in Government & Public Sector

CX Impact in Technology, Media & Telecoms

CX Impact in Professional Services

CX Impact in Pharmacy/Healthcare

CX Impact in Transport, Logistics & Delivery

CX Impact in Food/Drink