Irish financial services provider Zurich has announced plans to acquire Generali's non-life general insurance business in Ireland, branded as RedClick, for €337 million according to an Irish Examiner report.

Zurich stated the acquisition aligns fully with the company's retail strategy for Europe and will transform its market position, placing it among the top three life and non-life insurance providers in Ireland. The transaction strengthens customer experience capabilities through enhanced service delivery and expanded market presence.

Following completion of the acquisition, the RedClick team and customers will transfer and become part of Zurich's non-life insurance business in Ireland. The integration aims to enhance ability to serve customers, brokers, and partners across Ireland through combined operational strengths.

Anthony Brennan, chief executive of Zurich Ireland, stated, "We look forward to welcoming our new RedClick colleagues and bringing together the strengths of Zurich and RedClick to enhance our ability to serve customers, brokers, and partners across Ireland."

Brennan emphasised that the investment strengthens the business for future growth and supports strategy to deliver market-leading customer experience, product capability, and innovation. The acquisition enables Zurich to expand service offerings whilst maintaining focus on customer-centric operations and relationship development.

RedClick was formed in 2024 after Italian insurance company Generali acquired the Irish operations of Liberty Insurance. Generali's acquisition of Liberty was announced in June 2023 as part of a reported €2.3 billion deal with US-based Liberty Mutual Insurance, which also included operations in Spain and Portugal, with the company rebranded as RedClick in August 2024.

The acquisition is subject to regulatory approval with the company expecting to receive approval and close the transaction by the end of 2026 or early 2027. Liberty Insurance initially entered the Irish market in 2011 after taking over the failing Quinn Insurance.

Discover how insurance providers are enhancing customer experience through strategic acquisitions in the complete article.