Customer experience company Teleperformance, now operating as TP, has expanded its TP.ai Data Services across eight Asia-Pacific markets, Singapore, Malaysia, Indonesia, Thailand, China, Japan, South Korea and Vietnam, deploying specialist AI practitioners in each country to support enterprise AI and generative AI projects, according to Outsource Accelerator.

The expansion, announced at Asia Tech x Singapore, targets enterprises whose AI systems require locally compliant data handling to meet in-country data residency regulations and language requirements. Each market presents distinct data sovereignty rules, localisation requirements and governance standards that create compliance barriers for organisations relying on centralised AI data pipelines.

TP.ai Data Services delivers data collection, annotation, labelling, model evaluation, analytics operations and human-in-the-loop governance across all eight markets. The in-country deployment model is designed to eliminate vendor fragmentation that typically extends AI production timelines for enterprises requiring simultaneous data residency compliance and language model training.

In a recent deployment, TP.ai Data Services delivered warehouse video streams with object labels for worker-safety AI model training within three weeks of project start.

Dave Rizzo, APAC President at TP, said: "The companies seeing real operational impact from AI in Asia are the ones investing in scalable data foundations, in-country execution and human expertise alongside the technology itself."

TP's existing contact centre workforce across all eight markets provides trained human reviewers that pure-play AI data vendors without physical in-country infrastructure must contract separately, providing a structural advantage over competitors including Appen, Scale AI and iMerit.

The global AI data labelling market is projected to exceed $3 billion (€2.59 billion) annually by 2027, with Asia-Pacific among the fastest-growing segments as AI deployment outpaces available local training data supply.

For the full account of TP's Asia-Pacific expansion, read the complete story.