Industry News
Consumers want more control over loyalty program rewards
A growing number of businesses, including Church’s Texas Chicken, are launching or relaunching loyalty programs with more personalization and customization to boost membership and engagement.
Earning rewards, discounts or cashback on future purchases are the main reasons 70% of consumers join rewards programs. Free shipping and free returns also drive loyalty, according to the research.
Discover What's Happening
Business Sustainability Updates, Straight to Your Inbox
Explore our newsletters
Join our Newsletter to receive the latest industry trends, expert tips, and exclusive insights delivered straight to your inbox!
.png)
