In an era where digital transformation defines competitive advantage, BT Group’s latest five-year agreement with Amazon Web Services (AWS) is creating ripples in the telecommunications space. Small business owners should take note, as this partnership not only streamlines operations but also sets a new standard for customer service that could influence their own business strategies.

The agreement represents a significant step in BT Group’s ongoing transition to the cloud, taking a leap beyond simple workload migration to embracing cloud-native technologies. By modernizing its internal systems, BT aims to elevate customer interactions to a new level—one that is more agile and responsive to changing demands. 

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